Istrian Riviera Holidays
Includes mandatory fees and taxes
Find your holiday
Croatia with an Italian influence
Sitting at the tip of Croatia’s Istrian Peninsula, the Istrian Riviera feels different from many other parts of the country. Centuries of Roman and Venetian rule have left behind impressive architecture, historic squares and a food scene heavily influenced by Italy. Expect colourful harbour towns, elegant old centres and menus packed with fresh seafood, handmade pasta and local truffles.
Historic towns and coastal views
Rovinj, Poreč and Umag are among the Riviera’s most popular holiday spots, each offering its own mix of beaches, history and waterfront dining. Wander through narrow cobbled streets, explore ancient landmarks and enjoy sea views from lively promenades lined with cafés and restaurants.
Home to Croatia’s Roman treasures
History is never far away on the Istrian Riviera. Pula is home to one of the best-preserved Roman amphitheatres in the world, while Poreč’s UNESCO-listed Euphrasian Basilica showcases impressive Byzantine mosaics. Across the region, centuries-old buildings sit alongside modern resorts, creating a destination that balances culture and relaxation with ease.
Beaches, food and easy-going charm
The coastline is dotted with pebble coves, beach clubs and crystal-clear swimming spots. Away from the coast, hilltop villages, vineyards and truffle-rich forests offer plenty to discover. Whether you're looking for laidback beach days, outdoor adventures or memorable food experiences, the Istrian Riviera delivers a well-rounded Croatian holiday.
Best places to stay in the Istrian Riviera
Find out where you want to base yourself from these top resorts.
Rovinj
Rovinj is one of the Riviera’s most picturesque destinations. Its colourful waterfront, boutique hotels and charming Old Town make it particularly popular with couples. Expect stylish restaurants, scenic coastal walks and a relaxed atmosphere.
Poreč
Poreč is a favourite with families thanks to its beaches, watersports and wide range of accommodation options. Alongside modern holiday facilities, you'll find Roman streets, historic landmarks and a lively waterfront packed with restaurants and cafés.
Pula
Known for its remarkably preserved Roman amphitheatre, Pula blends history with beach holidays. Alongside ancient ruins, you'll find lively cafés, a working harbour and easy access to some of the region's best coves. It's ideal for travellers who want culture and coastline in one trip.
Umag
Located close to the Slovenian border, Umag combines a laidback atmosphere with plenty of activities. It's known for its tennis facilities, cycling routes and family-friendly beaches, making it ideal for active travellers and those looking for good-value holidays.
Vrsar
Smaller and quieter than its neighbours, Vrsar offers a peaceful harbour setting with beautiful sea views. Couples and travellers looking to escape the busier resorts will appreciate its slower pace, traditional feel and easy access to nearby islands.
Novigrad
Novigrad offers a more laidback experience than some of the Riviera's busier destinations. Its attractive marina, historic centre and excellent seafood restaurants make it a great choice for couples and travellers after a slower pace without feeling remote.
Rabac
Rabac is one of Istria's best beach destinations. Set around a picturesque bay, it's known for crystal-clear water, family-friendly beaches and a wide choice of hotels overlooking the sea. It's particularly popular with families and for beach-focused trips.
Lovran
Located on the eastern side of the peninsula near Opatija, Lovran combines elegant Austro-Hungarian architecture with a quieter coastal setting. Visitors can enjoy waterfront strolls, traditional restaurants and easy access to walking trails in the nearby hills.
Why we love Istrian Riviera
Here are some top tips from our team
Expert recommendation
"Seafood lovers, this one's for you! If you're exploring Pula's buzzy market area, make time for Sea Food Furia. Just steps from the city's historic market hall, this local favourite serves some of the freshest seafood in town. Choose off the menu or be spontaneous and go for whatever's on offer for catch of the day.” – Rachel Coppenhall
Non-touristy activities
Head inland to explore Medieval hilltop towns such as Grožnjan and Motovun, where art galleries, local restaurants and panoramic views offer a very different side of Istria. Food lovers can join truffle-hunting experiences in the forests around Motovun or visit family-run wineries and olive oil producers away from the main tourist routes.
Free things to do
Stroll through Rovinj’s historic Old Town, explore Poreč’s waterfront promenade and enjoy the coastal walking trails that connect many of the Riviera’s beaches and resorts. Watching the sunset from the harbour, browsing local markets and exploring the narrow streets of Istria’s historic towns are all great ways to experience the region without spending a penny.
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Read nowIstrian Riviera FAQs
Pula Airport is the main arrival point for most visitors to the Istrian Riviera. Private transfers and taxis offer the quickest option for reaching resorts such as Rovinj, Poreč and Umag. Car hire is also popular, particularly for travellers planning to explore multiple areas during their stay.
You can enjoy a holiday without a car if you're staying in larger resorts such as Rovinj or Poreč, where attractions, restaurants and beaches are within walking distance. However, hiring a car gives you more flexibility to visit inland villages, wineries and lesser-known parts of the peninsula.
Most beaches along the Istrian Riviera are pebble, rock or platform-style beaches rather than sandy stretches. The advantage is crystal-clear sea water, which is ideal for swimming and snorkelling. Many visitors choose to bring water shoes for extra comfort.
Yes, resorts such as Poreč and Umag are particularly family-friendly, offering calm swimming areas, organised activities, family hotels and plenty of outdoor attractions. Many beaches have facilities including sunbeds, cafés and easy access to the sea, too.
Yes, resorts such as Poreč and Umag are particularly family-friendly, offering calm swimming areas, organised activities, family hotels and plenty of outdoor attractions. Many beaches have facilities including sunbeds, cafés and easy access to the sea, too.
Many modern hotels, promenades and tourist facilities are accessible, particularly in larger resort areas. Historic town centres such as Rovinj can be more challenging due to cobbled streets, hills and steps, so it's worth checking accommodation and excursion accessibility in advance.
Yes, local bus services connect the main towns and resorts across the Istrian Peninsula, particularly during the summer season. Public transport works well for travelling between major coastal destinations, although a hire car may be more convenient for visiting inland attractions and rural areas.
When you click through to book your holiday, we’ll supply the exact travel requirements for your chosen destination through our partner, Passolution. In the meantime, check the FCDO for the most up-to-date information on entry requirements and health and safety information.